The Brand
Allureé started from a desire to create stylish, feminine and sustainable sleepwear to allow women feel comfortable, yet elegant when they are at home.
It soon expanded to a whole concept to help women feel more confident about themselves, inside and out, to understand their power and realise the strength of being feminine.
Allureé products are of the highest quality and are thoughtfully and consciously designed and produced in the Czech Republic.
Values
• Quality
• Sustainability
• Wellbeing
• Style
• Comfort
Mission
To help women feel at their best and to encourage them to feel empowered and inspired to be feminine and to take time to care for and trust themselves.